Back in February, we were appalled by the Cattlemen’s Beef and Board and National Cattlemen’s Beef Association’beef as land-mass’ campaign. But we recently came across this sweet meat scene which caught the eye of our salivary glands (yes, they have eyes).
It reminds us of places in the Pacific Northwest where mountains drop off to delicious licks of white sands, and chunky off-shore islands appear tantalizingly close enough to swim to. And we found ourselves being aroused by this ad — both its geography as well as its ‘mouth feel’. So, assuming agency and client have learned enough to stay away from the glumps of thickener and rivers of bubbing fat in the future, we withdraw our original objections.